Nutura Organic
Website Development
The Client
Nutura Organic is an Australian-made baby formula brand offering certified organic nutrition for growing families. Backed by science and crafted with care, Nutura uses fresh milk sourced from Australian farms to help support healthy development from day one. With a warm, parent-focused brand and strong nutritional credentials, Nutura is trusted by families across Australia and beyond.
The Brief
Nutura Organic approached us during a major brand repositioning. With plans to grow their presence across Australia and into global markets, they needed a custom-built website to support the launch of their rebrand and act as a foundation for future marketing activity.
Project Overview
Client
Nutura Organic
Industry
Food & Hospitality
Services
Graphic Design
Website Development
Key Outcomes
Website Development
eCommerce
Our Approach
We worked closely with the Nutura team to create a digital experience that reflected the warmth and care at the heart of their brand. The website needed to be both beautiful and functional — a place to showcase their product, connect with parents, and grow their audience.
We custom-designed Nutura’s website in Figma, translating their playful brand elements into a digital experience that feels calm, warm and considered. Once the design was finalised, we brought it to life in WordPress using a custom theme built for speed, flexibility and future growth.
WooCommerce powers the eCommerce functionality, giving Nutura the tools to manage their product range and customer experience with ease. Together, these elements formed the foundation for a website that looks beautiful, performs well, and supports both local and international growth.
The Outcome
Nutura’s new website has become a core asset in their marketing strategy — supporting digital campaigns, SEO, and national retail expansion. With a platform that brings their brand to life and drives engagement, Nutura is now stocked in retailers across Australia.
The new website gave Nutura a central platform to support their rebrand and expand their market presence. With a seamless eCommerce experience, integrated retailer locator and lifestyle-driven content, the site now acts as a digital anchor for ongoing campaigns, SEO and product education.
Since launch, the site has helped drive engagement, support customer decision-making, and build trust with both local and international audiences.