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Tag Archives: campaigns
Cats are Advertising Gold
“…and the Award for Best Use of Feline Talent in Video or Moving Image goes to…”
Posted in Advertising, Social
Tagged campaigns, culture, old spice, social media, youtube
Australian Tourism Campaigns
There have been numerous tourism campaigns promoting Australia as a must see tourist destination. Here is a list of a few of our favourites.
Posted in Advertising, Brands, Creativity, Featured, Marketing, People
Tagged campaigns, culture, tourism, TVC
Buy Association
Pairing brands with well-known people. Wise investment? Or fraught with danger? Yes, sometimes it’s a forced affair. But, when the stars do align, the result can be impressive.
A simple message
at+m was approached by the Department of Infrastructure, Energy and Resources (DIER) to create an awareness campaign around changes to the car registration process.
Posted in Advertising, at+m, Creativity, Featured
Tagged campaigns, government
“Land of Dreams” – The first (ever) global U.S. Tourism Campaign
Selling the American Dream, or Dreamerica, to travellers.
How hard can it be?
Haven’t movies and megabrands already ticked that box?
Not necessarily so.